Our Story

Founded in 2019 in London (aka LDN), Rozana LDN creates stylish and playful womenswear designed to complement your vibrant and beautiful life.

We take pride in designing all our pieces in-house, specifically for a 6ft frame, rather than scaling up from an average size guide. Tall women are at the heart of everything we do.

Community is the cornerstone of our brand. We love bringing tall women together through our Tall Girl Brunches, Dinners and Meet-Ups.

We believe that height is neither a limitation nor the entirety of who you are—it's an enhancement to your already multi-dimensional, beautiful self. You were born to stand out and rise above the crowd, and our pieces are designed to celebrate and embrace that unique aspect of who you are.

 

Letter From Our Founder

I believe that fashion should be fun—a dynamic way to express your personality, emotions, and unique self. Because we are all so different, we need a variety of choices to enjoy fashion as the wearable art it is.

However, as a tall woman, options are often limited to dull and uninspiring fits and styles.

Feeling othered is isolating, especially during those formative years when you want to explore self-expression. For me, loving fashion but realising it didn't love me back deeply affected my self-esteem as a teen.

Ultimately, I started Rozana because I wanted clothes that matched my young, fun and exciting life.

After all, what's life if not to be lived to the fullest, while looking your best?

Jade Rozana

Founder and Director of Rozana LDN